Privacy Policy
Last updated: February 2026
Introduction
Innovative Physical Therapy Institute ("we," "our," or "us") is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website, use our mobile application, or receive our concierge physical therapy services.
By accessing our website or using our services, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access our website or use our services.
Information We Collect
Personal Information
We may collect personally identifiable information that you voluntarily provide to us when you:
- Fill out a contact form or request an appointment
- Register for our mobile application
- Subscribe to our newsletter or communications
- Communicate with us via phone, email, or other channels
- Provide health-related information for treatment purposes
This information may include your name, email address, phone number, mailing address, date of birth, insurance information (if applicable for superbill purposes), and health-related information necessary for providing physical therapy services.
Automatically Collected Information
When you visit our website, we may automatically collect certain information about your device, including your IP address, browser type, operating system, referring URLs, and information about how you interact with our website. This information is used to improve our website and services and does not identify you personally.
How We Use Your Information
We use the information we collect for the following purposes:
- To provide, maintain, and improve our physical therapy services
- To schedule and manage appointments
- To communicate with you regarding your care, appointments, and services
- To process payments and billing (all services are private pay)
- To send you relevant health information and educational resources
- To comply with legal obligations and professional standards
- To improve our website, mobile application, and overall patient experience
- To respond to your inquiries and provide customer support
Protected Health Information (PHI)
As a healthcare provider, we are subject to the Health Insurance Portability and Accountability Act (HIPAA) and applicable state laws regarding the protection of your health information. Any protected health information (PHI) that we collect in the course of providing physical therapy services is handled in accordance with our HIPAA Notice of Privacy Practices, which is available separately on our website. The use and disclosure of your PHI is governed by HIPAA regulations and our Notice of Privacy Practices, not this general Privacy Policy.
Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:
- Service Providers: We may share information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you (e.g., payment processors, scheduling platforms, electronic health record systems).
- Legal Requirements: We may disclose your information when required by law, regulation, legal process, or governmental request.
- Professional Obligations: We may share information as necessary to comply with professional licensing requirements and standards of care.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
- With Your Consent: We may share your information with third parties when you have given us explicit consent to do so.
Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure data storage, access controls, and regular security assessments. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Your Rights
Depending on your location, you may have certain rights regarding your personal information, including:
- The right to access the personal information we hold about you
- The right to request correction of inaccurate information
- The right to request deletion of your personal information (subject to legal and professional retention requirements)
- The right to opt out of marketing communications
- The right to request a copy of your health records as outlined in our HIPAA Notice
Cookies and Tracking Technologies
Our website may use cookies and similar tracking technologies to enhance your browsing experience and analyze website traffic. You can control cookie preferences through your browser settings. Disabling cookies may affect certain features of our website.
Third-Party Links
Our website may contain links to third-party websites or services that are not operated by us. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites or services. We encourage you to review the privacy policies of any third-party websites you visit.
Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.
Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us at: